Hi all,

CAC and CDP will be continuing to provide content for our 50-day push to highlight the health and environmental rollbacks of the Trump administration. Despite the Coronavirus crisis, the administration is continuing to operate as normal and proceeding with the rulemaking process to rollback vital safeguards. Because of that, we will continue to provide content for groups planning to continue to engage.

This week, LCV is sponsoring these tweets. Below, you will find general social guidance to amplify these rollbacks, as well as a tweet from LCV to amplify. Attached is a graphic highlighting today’s rollback.

If you have any questions, or if your organization would like to take the lead on a specific rollback, please reach out to: digicommsCAC@sevenletter.com

Help us announce the campaign: 

• While @EPAAWheeler is throwing an #EPAat50 birthday party, we’re spending 50 days calling out the rollbacks that pose a threat to our communities and our planet. Look at how many of these @realDonaldTrump admin. rollbacks fall under the Trump @EPA: https://www.nytimes.com/interactive/2019/climate/trump-environment-rollbacks.html

• As the @EPA turns 50, we’re spending 50 days making our own birthday wishes. We wish our leaders would take action against the Trump administration’s rollbacks that hurt our health, our lands and our communities. #EPAat50 https://www.nytimes.com/interactive/2019/climate/trump-environment-rollbacks.html

Rollback Specific Social Content:

Talking Point: Much of the industry is opposed to rolling back the Mercury and Air Toxics Standards (MATS) because they are already in compliance. In fact, the power industry has invested about $18 billion in cleaning up these dangerous and deadly pollutants and is already meeting the standards.

Click to RT LCV: https://twitter.com/LCVoters/status/1243524172808060930

Social Guidance:

• READ: @washingtonpost article highlights how EVEN INDUSTRY is OPPOSED to the #PoisonPlan being pushed by Trump and @EPAAWheeler to undermine lifesaving #MercuryAndAirToxics Standards. #EPAat50 https://www.washingtonpost.com/climate-environment/the-epa-is-about-to-change-a-rule-cutting-mercury-pollution-the-industry-doesnt-want-it/2020/02/16/8ebac4e2-4470-11ea-b503-2b077c436617_story.html
• Utilities already invested the money to meet common sense #MercuryAndAirToxics Standards that would protect frontline communities.
  Yet Trump’s lackey @EPAAWheeler still wants to push through a #PoisonPlan that doesn’t make sense for anyone. #EPAat50 https://www.washingtonpost.com/climate-environment/the-epa-is-about-to-change-a-rule-cutting-mercury-pollution-the-industry-doesnt-want-it/2020/02/16/8ebac4e2-4470-11ea-b503-2b077c436617_story.html

Justin Krakoff

CONTENT SPECIALIST

202.827.9674|  203.803.7560

justin@sevenletter.com